Screen content - whether it's advertising or information-based - needs to be relevant and interesting. But what happens Outside the Screen is what really matters:
- Increasing your profits
- Building customer loyalty
- Creating Brand equity
- Generating word-of-mouth referrals
We keep our focus on Thinking Outside the Screen to ensure the service we deliver has a positive impact on your bottom line and the overall image of your business.
Digital Sign Statistics
- 300% sales increase when aided by promotion(1)
- 29% of shoppers made an unplanned purchase based on what they saw on screens(1)
- 68% of shoppers said in-store messages help their purchase decisions(2)
- 44% of consumers said they would switch a product they previously intended to purchase(2)
- 40% of consumers said they took note or watched the entire ad(2)
Sources: (1) 2006, Nielsen Media Research; digital signage does influence consumer behavior, (2) 2006, Research by Arbitron & Scarsborough; Digital Sigange and consumers.
Real World Applications
Restaurant/Bar
Boost sales by highlighting specials and promotions with dynamic signage. Entertain patrons with relevant news and local information. | Retail Stores
Influence what customers purchase at the "point of decision". Create an improved overall shopping experience to solidify customer loyalty. | Gas Stations
Dramatically increase your sales with in-store displays promoting products. Instantly upgrade the "look and feel" of your store. |
